Saturday 9 March 2019

Product Packaging Tips For Startups


The idea of starting a business seems quite attractive and easy but the matter of fact is that there can be a number of complications involved in the process. According to a survey, about 90% of the startups fail.


There can be plenty of reasons for a startup to fail. However, one of the most important reasons to mention is the flawed packaging process.

The scope of packaging
Most of the people, while starting businesses, think of packaging as just another business process. The matter of fact is that the packaging process can be costlier than your expectations. The packaging of your product is the first thing that comes in front of your potential customer. If the packaging is good, your customer will more likely go for the purchase.


If there are already a number of competitors in the market selling the products of same type you want to sell, you will have to get a bit creative with the packaging of your products. There are many ways you can design your packaging without spending a lot of money.

Know your target
It is quite essential to know about your market prior to starting your business. A thorough research about the target market will help you know about a lot of things that you need to see from the perspective of packaging of your products. If you do not have a bigger budget for the packaging operations, you don’t have to worry about it. The key is to do the research and get creative in order to reduce the chances of any errors in your approach.


You will need to see what type of packaging attracts your customers. Are they interested in minimalist packaging? Or do they like to see more luxurious packaging of the product they are going to buy? The only way to do this is to do a little research about the preferences of your target audience. You can know about their preferences through social media. Moreover, you can also work on an amazing unboxing experience to let your customers enjoy the unwrapping process. There are many ideas that you can get help from in this regard.

Know the competition
In order to do well in the market, you need to know what your competitors do in order to thrive in the market. You need to keep an eye on their marketing strategies and their product packaging techniques. Compare their packaging design with yours and see what you can do to make your product look even better.


Buy in bulk
After doing the research, you now need to buy the packaging materials. Make sure that you are buying materials in bulk. Buying in bulk is going to give you great advantage from the perspective of costs.

Friday 15 December 2017

Cheaper Ways to Save When Your Moving


Are you ready to move? Most people have to move into a new home at some point in their lives. Whether you're renting or buying a home, the cost can be quite expensive. Closing costs and security deposits will put an enormous strain on your bank account. Here are some ways to help you ease the financial burden of not being house poor.

When you've set the time aside to start packing your belongings, it's important to begin house cleaning. This way you won't have to pack unwanted items to your new house. You may want to ask a local moving company if they have any ideas on how to pack items. Especially if you still have that glass crystal vase from your bridal shower. You may consider trying to locate a cheap moving box company in your area. There are cheap moving boxes that aren't cardboard, so they won't break or tear. They are plastic and stackable and won't need tape or bubble wrap.

If you're hiring movers, make sure that you move the material items before the movers come for the furniture. This way you can have the pictures on the wall and dishes in the cabinet before the house becomes crowded. You might consider decorating the new house with a personal item that will help you feel at home. The sooner you do, the sooner you and your family can feel like you didn't just move in. It's a great idea to move into your new house fully prepared ahead of time, try creating an atmosphere that your family will enjoy, if they lose something important such as keys or a cell phone, have a bin nearby the entryway where they can drop it off and not have to worry about. Create a positive feel with your favorite music playing and maybe light a candle or two, but be careful of open flames near fabric, you don't want to start a fire in your new home.


If you love to cook, then prepare your families favorite meal while everyone is unpacking, it will help ease the worry of leaving your old familiar home and relax in your new one. This may happen if you're moving far away. For instance, if your spouse got transferred at their job and you had to move 50 or more miles away, it can be difficult for children.

If you did 50 or miles away, then you may be able to deduct some of the expenses at income tax time, as long as your employer didn't pay for the expenses, make sure you keep the receipts.

After everyone is settled, you may realize that there are still some minor details that haven't been touched. Like a spare room or basement that needs painting. You can throw a graffiti party and invite your new neighbors, they will be given paint samples or markers, washable would be necessary, and they can scribble on the walls, the kids will have fun. At the same time, you'll have a freshly painted wall. Now you can relax and enjoy your home with your family.